THE BRIEF
Ampersand Estates sought to transform a derelict wine farm in Western Australia’s Pemberton region into a luxury destination with a winery, cellar door, and event spaces. They needed a brand identity that captured the estate’s natural beauty and elegance. Geolix was tasked with creating the brand from scratch, designing a website, and managing all marketing collateral, including video production, packaging, and wine label designs. The challenge was to establish a cohesive brand presence and launch within a tight 12-month timeframe.
Our Solution
Geolix developed a sophisticated brand identity that reflected Ampersand Estates’ blend of luxury and natural beauty. We designed an engaging website to highlight their offerings and oversaw all marketing collateral, including video content, packaging, and wine labels. Within 12 months, Ampersand Estates launched its cellar door, quickly positioning itself as a premier destination in the Pemberton region. Our comprehensive brand strategy and digital presence drove customer engagement and established Ampersand Estates as a leader in luxury accommodation and winery experiences.