INNOVATION SHED - Geolix Creative Consultancy
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Brand Identity + 2D Animation + Web Design / Development + Social Media Marketing



The Innovation Shed is an Australian company committed to the changing of lives through ingenuity. Their model is simply to create products that are made to to suit, simplify and improve the lives of their potential customers. They are committed to working with non-profit organisations and to create great products that serve multiple purposes.

The easy-fill bucket, the two-stage can and the mobile gaming app, Run Monsters Run, are a few of their creations. Geolix created the brand identity, website and marketing collateral for their innovations.

Goals &


Even though the The Innovation Shed is very serious about what they do, they have a quirky and fun persona that has an obvious focus on originality. We set out to capture their light-hearted personality and drew inspiration from vibrant colours, doodles, scribbles and crumpled paper as design elements.

Furthermore we created and implemented SVG line drawing animations on the website. This created a remarkable sense of originality and inspires creative thinking.

“The stellar service we have received from Geolix over the years has been exemplary. They always go the extra distance and will do whatever it takes to get the job done, and, they get it done on time, and on budget.”

Ryan, Innovation Shed – Founder